Laundry Detergent | Mama + Baby Safe

Deep-cleaning, hypoallergenic liquid laundry detergent. Made from renewable plant + earth mineral-derived ingredients. 

Mama + Baby Safe | Babies' sensitive skin can easily become irritated by harsh chemical residue left on clothes, blankets, and cloth diapers from most laundry detergents. All of our laundry detergent is made without those harsh chemicals.

Why Unscented? Unscented is the best choice for babies because even mild scents can cause irritation. Hormone balance is crucial for developing babies and for pregnant and breastfeeding mamas. Even some essential oils may disrupt these hormones, which is why unscented is recommended for your family.

View all of our Mama + Baby Safe products.

• Color-safe
• Cloth diaper-safe
• Safe for the most sensitive skin
• More loads per jug than common detergent
• Can be used in regular or HE (high-efficiency) washers
• 100% biodegradable, septic & greywater safe

Toxin + Irritant Free | Ditch the toxins and irritants found in most detergents. Our Liquid Laundry Detergent is hypoallergenic and completely dye-free ∙ perfume-free ∙ SLS-free ∙ SLES-free ∙ sulfate-free ∙ paraben-free ∙ phthalate-free ∙ 1,4-dioxane-free ∙ ethoxylated alcohol-free ∙ optical brightener-free ∙ filler-free ∙ petroleum-free ∙ palm oil-free ∙ gluten-free ∙ hormone disruptor-free ∙ carcinogen-free — and simply worry-free. 

Small Batch Fresh | Our Liquid Laundry Detergent is produced daily at our family-run factory in The Ozarks, USA — arriving to you made the same week.

At Awear, we choose people over speed.

Many of our brands are small, American-owned businesses that ship thoughtfully, sustainably, and in smaller batches. That means delivery may take a little longer — and shipping costs can vary.

Select brands are able to offer free shipping, but for most of our makers, every order is packed and sent with care by real people, not warehouses. Click here to see all our Free Shipping Brands.

And because we want it to be easier to shop small: spend over $89 and your shipping is free.

Your patience supports small businesses, ethical production, and a more intentional way of shopping. We’re so grateful you’re here.